Creativity on a budget; how agencies can help you save

Do you have a creative project in mind? Do you have a limited budget but still want to achieve outstanding results? There is a common misconception that using a digital agency is an expensive option; however, it is often more cost-effective.

Here are just some of the ways that an agency can help you deliver creativity on a budget:

Experienced specialists

Digital agencies consist of teams with specialist skills, such as website development, graphic design, and video production. These skills have been refined over years of experience working on a range of projects across different sectors. As an agency’s role is to remain up to date with industry standards and updates, they will always be able to advise on best practices without you needing to do extensive research.

Outsourcing work to an agency can save money on recruiting internally, which can be costly and time-consuming. This also saves on other overheads associated with maintaining full-time members of staff.

Productive processes

Naturally, undertaking any creative work in-house can take considerable amounts of time, particularly if a project or campaign of a similar nature has not been completed before.

Agencies, however, are familiar with working on various creative projects simultaneously. As a result, they have polished workflows and processes to allow strict deadlines to be adhered to.

Therefore, using a digital agency is likely to significantly reduce the delivery time of your creative project while improving its quality. This can be particularly useful if you have a project with a specific deadline, such as a product launch, funding submission, or national day.

Cutting-edge software

Various tools and software are available for delivering creative projects, from website designs to social media campaigns. Deciding whether to invest in these technologies can be challenging, particularly for newer businesses. While incredibly beneficial, they are often very costly and require significant training to best utilise them.

Opting to use a digital agency allows your business to leverage the benefits of these tools without the burden of purchasing and maintaining them yourself. If you ever choose to bring work in-house later, you will also have a better indication of which tools provide value for money based on agency advice.

Flexibility

Typically, digital agencies are flexible with pricing models and levels of support.

From ongoing retainers for continuous support to split payments for one-off projects, most agencies can offer a payment method that suits your requirements. This allows you to adequately budget for your project while also getting the results you’re looking for.

At Hydra, we have a wealth of experience working with businesses of all shapes and sizes and can work with you to deliver exceptional results. We can help bring your digital project to life, no matter how big or small.

Want to know more about working with an agency? Get in contact with our friendly team today!