Valentine’s Day
Contrary to popular belief, any business can benefit from Valentine’s Day, not from the day itself but the timing surrounding it. January is the time for post-Christmas recovery for many consumers, so start planning your Valentine’s Day campaign now ready to put into action at the beginning of February. Use this time wisely to make sure your website is updated and working correctly, engage with your customers on social media and ensure your brand image is correctly portraying your business. All of these actions will maximise your awareness and bring in those all-important sales.